COMING ATTRACTIONS

'Chaotic' new San Antonio burger joint flips planned Fatburger site

"Da' Dip" is one of Chuzz's "chaotic" burgers.

This may come as little surprise to locals who have been following San Antonio’s burger wars, but the planned Fatburger location at 23503 Hardy Oak ain’t happening. Instead, Alamo City firm Brame Brands — the local Fatburger franchise owners — is converting the Stone Oak site to a “chaotic” new concept, Chuzz Burgers.

Brame has been building up the buzz through a series of social media posts starring two (likely AI-generated) mascots — a red-suited man with a burger head and a blue fuzzy monster that looks a bit like a hypebeast Cookie Monster. No explanation is given for which, if any, is the titular Chuzz.

Or maybe “chuzz” is a verb. One of the menu blurbs on the newly created website suggests diners “chuzz” the Da’ Dip burger, made with double smash patties, Cheddar, bacon, green Hatch pepper queso, and a Takis or Doritos Cool Ranch crumble. Other creations include onion-ring-topped The Outlaw, which was “built to dominate.”

Sides are kept minimal with onion rings and two fries: the unadorned Fries Before Guys and loaded Chaos Fries. The shake offerings (Sip’ Happens) include chocolate, Oreo, vanilla, strawberry, and birthday cake.

Brame partnered with Beverly Hills-based restaurant conglomerate FAT Brands to bring two of its flagship eateries to the San Antonio market, Fatburger and Round Table Pizza. Both drastically winnowed down their local footprint after FAT filed for bankruptcy in January.

Fatburger abruptly shuttered two of its locations on the Far West Side and in Huebner Oaks, but is still serving at 13480 San Pedro Ave. and inside Fiesta Texas. Round Table Pizza exited the market entirely.

It’s unclear when Chuzz’s grand chuzzening will happen. The concept has not announced an official opening date on any of its channels, but Brame held a job fair in late May. A request for more information was not immediately returned.

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SUPERMARKET SWEEP

Sprouts Farmers Market expands again with first Cibolo store

Sprouts

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Upstart natural grocery chain Sprouts Farmers Market⁠ is expanding its San Antonio-area footprint again — this time in Cibolo. The Phoenix, Arizona-based grocer is moving into the massive Cibolo Crossing shopping center at 17980 IH-35.

Sprouts operates almost 500 stores nationwide, but Texas is increasingly one of its strongholds. In recent years, it has been challenging homegrown brands like Central Market and Whole Foods on their own turf, announcing several locations in Central Texas and Dallas-Fort Worth.

The grocery chain traces its roots to a simple California farm stand before growing into a chain of farmers’ markets and, later, a brick-and-mortar grocery. Throughout, it has kept its health food focus, delivering a wide assortment of organic produce, bulk foods, and vitamins and supplements at affordable prices.

That value proposition, and strong social media marketing, has helped it gain a foothold with customers aged 18 to 34. According to industry publication Supermarket News⁠, the demographic makes up one of Sprout’s fastest-growing customer bases.

The new store will be the first in the San Antonio suburb, although it has previously opened three outposts within city limits and another in New Braunfels. The company first entered the Alamo City market with the 2011 acquisition of locally founded grocer Sun Harvest, taking over all three San Antonio stores. Since then, the company has shuttered some locations and opened new grocery stores⁠ in emerging neighborhoods.

According to Texas Department of Licensing and Regulation records, Sprouts plans to wrap up construction on the 24,439 square foot location by April 2027. Take that with a grain of salt; TDLR timelines are subject to change without notice, and projects are often delayed.

Before the Cibolo debut, Sprouts will add a fourth San Antonio store at 13455 Culebra Rd. According to company officials, the store plans to start misting vegetables at the end of 2026.

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