San Antonio's crown jewel among the most lucrative hotels in Texas
It appears that profitability and popularity make great bedfellows, at least for San Antonio’s esteemed Hotel Emma. The luxury property, located at The Pearl mixed-use complex, has rocketed to No. 2 on a new list of the top revenue-generating hotels in Texas.
In the process of climbing from the No. 10 revenue producer among Texas hotels in the second quarter of 2017 to the No. 2 spot in the second quarter of this year, Hotel Emma knocked the Four Seasons Hotel in Austin from second to third place.
In a new report, San Antonio-based hotel consulting and research firm Source Strategies Inc. says the 146-room Hotel Emma rang up $302.32 in revenue per available room per day (RevPAR) during the second quarter of 2018, up 25 percent from $242.82 in the second quarter of 2017. RevPAR is a key indicator of financial performance in the hotel industry.
“Hotel Emma has seen steady growth since its opening in 2015, with RevPAR doubling since its first year of operation,” Todd Walker, president of Source Strategies, tells CultureMap. “The synergy with the upscale Pearl retail complex and the Emma’s continuing commitment to a quality boutique hotel experience have propelled it be one of the top lodging performers in the state.”
Only one Texas hotel, The Ritz-Carlton in Dallas, ranked above Hotel Emma for RevPAR during the second quarter of 2018. RevPAR for the 218-room Ritz-Carlton reached $354.44 in the second quarter, up 11.8 percent from $317.11 during the same period in 2017, according to Source Strategies. The hotel also stood on the top rung of the RevPAR ladder in the second quarter of 2017.
At No. 3 for revenue generation was the 291-room Four Seasons Hotel Austin, which occupied the No. 2 slot in the second quarter of 2017. The hotel’s RevPAR dipped slightly, going from $296.09 in the second quarter of last year to $291.66 during the same period this year, according to Source Strategies.
Since debuting three years ago, Hotel Emma has been a favorite of guests and industry critics alike. In May, the hotel garnered a coveted 5-star rating from AAA. Four months earlier, another high honor was bestowed upon Hotel Emma — the exclusive Andrew Harper travel company anointed it one of the 20 grandest hotels in the world. The same month, Hotel Emma landed at No. 4 on TripAdvisor’s 2018 Travelers’ Choice Awards list of the top U.S. hotels.
“Hotel Emma has surpassed every other hotel experience by miles and miles,” one TripAdvisor reviewer raved. “From the extraordinary staff to the wonderful authentic and unique architecture and interiors, to the unexpected and lovely guest amenities, we wanted to move in and never leave. We only wished we had more than one night to experience the charm of the fantastic staff and the luxury of the incredible experience created by the entire team.”
The Pearl’s developer transformed the brewhouse at the former Pearl Brewery into Hotel Emma, named after Emma Koehler, who became the brewery’s CEO in 1914. Most of the hotel’s amenities and fixtures pay tribute to the brewery’s storied history.
In the second quarter of 2018, the top 10 Texas hotels as measured by RevPAR were:
- The Ritz-Carlton, Dallas ($354.55)
- Hotel Emma, San Antonio ($302.32)
- Four Seasons Hotel, Austin ($291.66)
- Hotel San José, Austin ($270.33)
- The Joule, Dallas ($269.36)
- Rosewood Mansion on Turtle Creek, Dallas ($268.23)
- South Congress Hotel, Austin ($267.84)
- The Driskill Hotel, Austin ($259.49)
- Lake Austin Spa Resort, Austin ($257.69)
- Hotel Granduca, Houston ($255.97)
Austin had the most hotels on the top 500 list (77), followed by Houston (51), San Antonio (47), Dallas (45), and Midland (33), according to Source Strategies.