OH CANADA!
Hit Canadian brunch chain makes U.S. debut in San Antonio's Stone Oak

Pür & Simple covers all the brunch basics, from pancakes to mimosas.
After a slight delay, Montreal-based brunch chain Pür & Simple planted its flag in San Antonio, at 20821 US Highway 281 N #116, on July 1. The highly anticipated Stone Oak opening marks the United State's first taste of the eatery’s Benedicts, fluffy pancakes, and poutine.
The debut happened serendipitously on Canada Day, the holiday commemorating the date three British colonies united to form a single nation. An Instagram Reel broke the news of the rescheduled introduction, initially slated for mid-June.
“We know … we made you wait. But the countdown is officially back on,” read the caption.
Savory options include a breakfast poutine.Pür & Simple/ Facebook
Pür & Simple is part of the breakfast boom that has swept North America over the past decade, fueling the growth of concepts like Snooze A.M. Eatery and First Watch. The chain serves a vast menu of morning standbys from hash browns loaded with bacon, cheese, and peppers to delicate crepes stuffed with strawberries, bananas, and hazelnut-chocolate spread.
The diner sets itself apart from the competition with a few inventive twists. Waffles are breaded in panko bread crumbs for extra crunch, and Canada’s famous poutine is revamped into a brunch dish with three meats and hollandaise. Sadly, cretons, the rillette-like Québécois classic, is not on the menu — but here’s hoping for specials.
Mimosas and Bloody Marys are a given, but Pür & Simple also caters to its Alamo City audience with a pair of margaritas. Teetotalers can opt for mocktails like a lemon lavender fizz or popular espresso drinks like caramel cappuccinos. Fruity smoothies will likely be a hit with kids.
Cocktails and mimosas make brunch more bubbly.Pür & Simple/ Facebook
The chain was founded in 2016, quickly expanding to over 50 locations in a decade. While local franchiser Rafael Mendible is responsible for the first U.S. location, there is already a restaurant in the works in Miami Lakes, Florida.
The San Antonio Pür & Simple is now open seven days a week, 7 am-3 pm. Locals who want to avoid long weekend lines can add their name to an online waitlist, but as with all new San Antonio restaurants, crowds will be expected.