A Rio Grande Valley chain known for delivering macro-optimized meals is continuing its major San Antonio-area expansion. After filing plans to open in Schertz and the Far West Side, Fork to Fit Kitchen is now eyeing a new location at 35590 IH-10 in Boerne.

Fork to Fit bills itself as “a different kind of fast-food company.” Co-founders Alex Velasco and Jose M. Guerra dreamt up the company when Velasco was Guerra’s personal trainer, opening with a single-door refrigerator at the gym where both entrepreneurs worked out.

The concept was intended to be an alternative to the fast food fare that dominates the Valley’s dining scene. Like San Antonio, the area is a mainstay on “fattest cities” lists, regularly dinged for systemic barriers like a lack of easily accessible, healthier meals and economic restraints.

"I started Fork to Fit Kitchen because I believe healthy food should be convenient and accessible," Velasco explained on a company blog. "Coming from a background in fitness and nutrition, I saw how challenging it can be for busy people to find balanced meals that taste good. I wanted to create something better — a place where people could get real, nutritious food without sacrificing time or flavor."

Fork to Fit’s approach to fitness relies on macros — protein, carbohydrates, and fats — fine-tuned for specific health goals. The company avoids some of the dietmaxxing excesses of the regimen like extreme low-fat and no-carb eating, instead relying on fundamentals like caloric intake.

The largely affordable meals themselves span a variety of international cuisines, but are protein-heavy dishes like barbecue beef bowls, chicken Alfredo pasta, and seasoned salmon with rice. But the company makes room for flavor — even Tex-Mex dishes like birria tacos and enchiladas.

Fork to Fit also acts as a coffee shop with favorites like matcha, refreshers, and smoothies. There are even sweets like a chocolate chip cookie loaded with even more protein.

According to a new Texas Department of Licensing and Regulation filing, Boerne’s first Fork to Fit location will complete its buildout by March 2027. Project timelines are subject to change without notice.