DÉJÀ VU
Another modern Mexican restaurant folds at troubled Pearl-area spot
As the old chestnut goes, running a successful restaurant relies on three things: location, location, location. Still, sometimes the most plum of spots seem to be unable to make the spell work, kicking concepts to the side like a Gravitron.
There’s no record of 1915 Broadway being cursed. Certainly, no mysterious amulets have been found on the grounds. But for the second time in two years, a promising eatery has shuttered at the address.
In a terse Instagram statement, Ay Caramba Taco Cantina announced its sudden closure. The modern taqueria cited “unforeseen circumstances” and an ownership change for the move, providing few other details.
Original owner Flabio Vásquez debuted the eatery in October 2023, touting the flavors of his native Jalisco. Like many emergent concepts of its ilk, Ay Caramba sported a social media-friendly aesthetic, a quick-service format, and a full bar.
The restaurant was a quick replacement for Señor Fish, an Austin-owned seafood joint that opened in February 2021. Like Ay Caramba, the restaurant had an abrupt departure. Skipping an announcement, Señor Fish scrubbed its web presence before most observers realized it was being replaced.
Both were preceded by Tacos and Tequila, part of a mini-chain of Texas restaurants that had slightly more longevity, closing in October 2017 after a three-year run.
It’s difficult to pinpoint what is spinning the revolving door. If anything, the Mosaic building’s position has grown more desirable as new housing lines the corridor and Pearl continues to expand. Nearby eateries appear to draw robust crowds.
All three concepts did share a similar point of view, however. Whether focusing on mariscos or tacos, each focused on “elevating” regional Mexican fare. With its surfeit of options selling comparably inspired fare, San Antonio may prefer the less glossy versions.
Ay Caramba for its part has not yet admitted to a defeat. The restaurant claims it is remodeling the still-fresh space, although no timeline has been established for a possible revival. Maybe a pesky haunted doll will be discovered in a walk-in. Until then, CultureMap will monitor the space for new signs of life.